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Eat Your Feelings Illustration Project

Visit the I'm Lucy Emotional Eating supermarket for all your favourite comfort foods! A one-stop shop stocking the essentials so you can eat your feelings and forget about them for an hour or two.


This digital illustration project takes a humorous look at my emotional eating habits. Taking foods I choose to make me feel better and reimagining the packaging and branding to fit what might be stocked in a supermarket that catered for comfort eating.




The project continues into a short animation showing my comfort foods making their way up the belt to the checkout in the Emotional Eating supermarket. See the animation on Tiktok



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